The following is a press release:
And then there were three. The founders of Dos PrimosTequila – superstar Thomas Rhett and his cousin, Jeff Worn – are introducing the latestDos Primos variant: Dos Primos Tequila Añejo. Dos Primos Tequila Añejo iscompetitively priced with other super-premium tequilas, and will be available in a 750ml bottle in select U.S. markets beginning in March.
Dos Primos Tequila is made from hand-harvested 100% blue agave sourced fromestates in Los Altos and the valley area of Jalisco, Mexico, and aged for at least 13months in used bourbon barrels. The finished product is bright amber with notes ofbrown spices, dried fruit and caramel on the palate.
“Bringing Dos Primos to life initially with our Blanco tequila, then with Reposado andnow Añejo, has been an incredible journey,” said Thomas Rhett. “Our Añejo is a super-smooth and flavorful tequila that can be enjoyed year-round, and we can’t wait foreveryone to enjoy it with their friends and family.”
Dos Primos is distilled at Destiladora Gonzalez Lux, located just outside the city ofArandas, Mexico, in the highlands of Jalisco. Rodolfo Gonzalez, a third-generationmaster distiller at Destiladora Gonzalez Lux, worked with the two cousins to create DosPrimos Blanco, Reposado and Añejo.
“Great care and attention have gone into crafting Dos Primos Tequila, with each variantbringing its own unique flavor and richness to the palate,” said Gonzalez. “Dos PrimosAñejo continues that tradition. The Añejo expression is nothing short of superb, and it’s sure to be enjoyed by those who appreciate fine aged tequila.”
Dos Primos Tequila Añejo is packaged in a clear embossed-glass, corked bottle andfeatures a black-leather cord wrapped around the neck. The fabric label is hand-appliedin Mexico and bears the signatures of Worn and Thomas Rhett.
“It seems like only yesterday when Thomas Rhett and I decided to create the kind of tequila we wanted to drink and share with our family and friends,” said Worn. “Now, we have our third Dos Primos Tequila – a delicious Añejo – and I couldn’t be more proud of it and how far this brand has come in the past four years.”
Dos Primos Tequila Añejo is the third tequila variant launched by the Dos Primos brand. In 2021, Dos Primos successfully debuted Dos Primos Tequila Blanco – a super-premium crystal-clear tequila with earthy, herbal notes and smooth floral and citrus hints – and in 2022 the brand introduced Dos Primos Reposado, a golden-colored super-premium tequila aged for six months with hints of dried fruit, smooth vanilla and toasted oak on the palate. The suggested retail price for a 750ml bottle of Dos PrimosTequila ranges from $39.99 to $54.99, depending on the variant. For more information or to find a retailer, visit dosprimostequila.com.
