The following is from a press release:
D1 Training, a leading fitness concept utilizing the five core tenets of athletic-based training, announced it’s opening a West Nashville location. The group fitness facility employs a sports-science backed training regimen led by certified trainers to help people of all ages achieve their sport and fitness goals. The highly-anticipated training center will be located at 2 City Boulevard, with an opening slated for December 14.
The new D1 Training is owned and operated by local entrepreneur Joe Stanford. With more than 15 years of experience in business management, Stanford is poised for success as a business owner in the fitness space. Prior to launching West Nashville’s D1 Training, Stanford worked in various industries as both a business manager and owner. This includes personal finance, health and wellness, assisted family care, and real estate. Stanford has been working out at D1 Training for several years, but became interested in franchise ownership because it provided an opportunity to impact individuals of all ages within his centrally located community, specifically those within underserved areas. This is Stanford’s first D1 Training, and he has plans to open additional locations in the future.
“It’s always been a dream of mine to own a business that helps others achieve their goals,” said Joe Stanford, local owner of West Nashville’s new D1 Training. “Our space caters to everyone, whether you’re a parent looking to sneak a work out in or an athlete looking to hone in on skills. We have trainers, known as coaches at D1, that can help people at any level – making sure everyone feels welcome is our top priority.”
In addition to specializing in both personal and team training, D1 Training of West Nashville offers five age-based programs including Rookie (ages 7-11), Developmental (ages 12-14), Prep (ages 15-18), Boot Camp (adults) and Strength Training (adults). Each fitness program is based on D1’s 5-Star Training philosophy incorporating: dynamic warm-up, performance, strength, core and conditioning, and cool down. Plus, every workout is expertly-designed by D1’s National Training Panel, led by a certified trainer, and built around the concept of periodization which builds week-upon-week to create a well-rounded program targeted to reach specific goals. Some additional benefits of D1’s 5-Star Training include utilization of the latest science in training and physiology, 1on1 goal setting and tracking of results, adaptable and personalized workouts, and more.
“Stanford is the ideal candidate to bring the D1 Training experience to West Nashville,” said the brand’s Chief Operating Officer, Dan Murphy. “We’re thrilled to welcome him to the D1 family and are confident in his ability to show the West Nashville area what they’ve been missing out on. D1 is a one-of-a-kind fitness experience that’s built around the individual and meant to help people meet their appropriate edge. Our strong network of franchisees embodies our core values to bring the D1 Training vision to life, and we know Stanford will do just that in Nashville and its surrounding communities.”
Strategically expanding across the nation through franchising, D1 Training has more than 45 performance centers open with 99 additional locations in development. The brand is currently seeking qualified and active community members to expand its footprint and help more people meet their fitness goals.