Judd Apatow and Michael Bonfiglio’s film, May It Last: A Portrait of the Avett Brothers, is heading for HBO later this month.
May it Last is more than a music documentary. According to the film’s official website, it’s “a meditation on family, love and the passage of time.” The film premiered at SXSW’s film festival this year — and it walked away a winner. It snagged the 24 Beats Per Second Audience Award.
The award-winning documentary will debut on HBO on Jan. 29 at 7 PM CST. The film previously came to Nashville for one night only last fall. It played in Franklin and Nashville, among other cities. Those who weren’t able to check it out can finally see it from the comfort of their own home.
The film, which is an Apatow Production in association with RadicalMedia, follows The Avett Brothers for more than two years. It shows their rise to mainstream success over the years. It also chronicles their collaboration with producer Rick Rubin for their 2016 album True Sadness. May It Last uses the recording as a theme throughout the film while showing the real lives of the brothers, something fans don’t usually get to witness. They undergo marriage, divorce, sickness, parenthood and music business struggles in the visual.
